The Growth Code

This is why your CEO doesn’t trust marketing

Use this 1-page framework to make your strategy so clear, it earns trust, budget, and buy-in.

🔶 Why a vague ICP is killing your growth

A step-by-step guide to building an ICP that actually works

🔶 The $47 test that unlocked $250k: a validation masterclass

How to get customers to design (and pre-pay) your next product

🔶 The GTM Tactics Behind Clay’s $500M Growth That You Can Apply Now

Learn the step-by-step tactics that fueled Clay’s growth—and start applying them today.

🔶 5 Ways to Increase Profit Without Chasing Customers

🔶 The A/B test that made me question everything

Until I realized it held the key to unlocking true growth.

🔶 Why your product isn't selling (and how to fix it)

3 myths sabotaging your success—and the simple fixes you need right now.

🔶 The little-known strategies that scaled Wise and Butcher Box to millions

The counterintuitive strategies that helped Wise and Butcher Box scale without outspending their competition.

🔶 From ad addiction to brand resilience

How to choose the right growth driver

All channels can work to an extent; the tricky part is knowing which one is right for your business.

How to stay profitable in a high-CAC world

4 strategies for staying profitable as your CAC increases

How to Make Faster and Better Decisions

Mastering actionable dashboards, your blueprint for better decisions